SPRING Campaign
As the Head of Brand & Creative I worked with the agency Elvis to shape the engaging Seasonal campaigns that included video, social and digital and in-store POS
The concept for the spring campaign that Elvis produced was ’SPRING’S A BIG DEAL AT DOBBIES’ with oversized products to emphasise the value and range available in Dobbies garden centres
To support the video, there were print and digital assets created, the campaign had over 400m impressions and a 15% click through increase on the previous Dobbies campaigns
Key visuals
Social campaign
6 second cut downs which incorporated and drove the value message and price points
CHRISTMAS campaign
SPRING campaign
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